- Typography does not begin and end with choosing a typeface. That is fashion. Typography is how letterforms are *used*. #graphicdesign 6 months ago
Author Archives: Alex W. White
I was honored to receive tenure this year from the University of Bridgeport. This is the second time I have been so honored by a fine school of design. I am poud and very pleased to become a solid part of … Continue reading
My newest book, Listening to Type: Making Language Visible, is being printed and will be available in August. It is a partner volume with The Elements of Graphic Design, 2nd Edition, which continues as a widely-adopted text and resource for working designers. The back … Continue reading
A new updated softcover edition of Advertising Design & Typography was published in July 2015. This is the addition to the Preface: “Since writing this book in 2007, I have developed a wider evaluation of the role of design in … Continue reading
A completely organic surprise: I didn’t promote this in the slightest. What a lovely thing to be told. Thank you to everyone who endorsed me.
I have joined the Shintaro Akatsu School of Design (SASD) at the University of Bridgeport as the Chairman of the MPS program in Design Management. Besides encouraging insightful work from an international group of smart, talented, highly-motivated graduate students, I get to … Continue reading